:root {
  --ink: #1a1a1a;
  --bg: #ffffff;
  --muted: #5f5f68;
  --line: #e6e2eb;
  --brand: #461676;
  --brand-soft: #f2ebfa;
  --panel: #faf8fd;
  --max: 1160px;
}

* {
  box-sizing: border-box;
}

html,
body {
  margin: 0;
  padding: 0;
}

body {
  font-family: Inter, system-ui, -apple-system, Segoe UI, Roboto, sans-serif;
  color: var(--ink);
  background: linear-gradient(180deg, #f5effb 0%, #ffffff 180px);
}

a {
  color: inherit;
}

.container {
  width: min(var(--max), calc(100% - 2.4rem));
  margin-inline: auto;
}

.kicker {
  margin: 0;
  color: #5d5d66;
  font-size: 0.74rem;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  font-weight: 600;
}

.nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 30;
  backdrop-filter: none;
  background: transparent;
  border-bottom: 1px solid transparent;
  transition: background 180ms ease, box-shadow 180ms ease, border-color 180ms ease;
}

.nav__inner {
  min-height: 84px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 0.85rem;
  transition: min-height 180ms ease;
}

.brand {
  text-decoration: none;
}

.brand--logo {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  border: 0;
  background: transparent;
  border-radius: 8px;
  padding: 8px 0;
  transition: padding 180ms ease, border-color 180ms ease, background 180ms ease;
}

.adspire-logo {
  width: clamp(94px, 11vw, 124px);
  display: inline-flex;
  align-items: center;
}

.adspire-logo img {
  width: 100%;
  height: auto;
  display: block;
}

.nav nav {
  display: flex;
  gap: 0.6rem;
  border: 1px solid rgba(255, 255, 255, 0.5);
  background: rgba(255, 255, 255, 0.55);
  border-radius: 8px;
  padding: 8px 14px;
  transition: padding 180ms ease, opacity 180ms ease;
}

.nav nav a {
  text-decoration: none;
  font-size: 0.8rem;
  font-weight: 500;
  color: var(--ink);
  padding: 0.2rem 0.5rem;
}

.nav__toggle {
  display: none;
  border: 1px solid rgba(208, 193, 228, 0.95);
  background: #fff;
  color: #39244f;
  border-radius: 8px;
  width: 42px;
  height: 42px;
  font-size: 1.1rem;
  line-height: 1;
  cursor: pointer;
}

.nav__mobile-panel {
  display: none;
  padding: 0 0 0.85rem;
  gap: 0.45rem;
}

.nav__mobile-panel > a:not(.btn) {
  display: block;
  text-decoration: none;
  color: #3f3950;
  border: 1px solid #e5dcef;
  background: #fff;
  border-radius: 10px;
  padding: 0.6rem 0.75rem;
  font-size: 0.9rem;
}

.nav__mobile-panel .btn {
  margin-top: 0.2rem;
  border: 0;
  width: 100%;
}

.nav.is-scrolled {
  background: rgba(255, 255, 255, 0.94);
  box-shadow: 0 10px 20px rgba(33, 19, 55, 0.08);
  border-bottom-color: rgba(208, 193, 228, 0.95);
}

.nav.is-scrolled .nav__inner {
  min-height: 70px;
}

.nav.is-scrolled .brand--logo {
  padding: 6px 0;
}

.nav.is-scrolled nav {
  padding: 6px 11px;
}

.lang-switch {
  display: flex;
  border: 1px solid rgba(255, 255, 255, 0.5);
  background: rgba(255, 255, 255, 0.55);
  border-radius: 8px;
  overflow: hidden;
}

.lang-switch a {
  text-decoration: none;
  padding: 0.42rem 0.55rem;
  font-size: 0.72rem;
  font-weight: 700;
  color: #65616f;
}

.lang-switch a[aria-current="page"] {
  background: var(--brand);
  color: #fff;
}

.btn {
  border: 0;
  border-radius: 8px;
  text-decoration: none;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  font-size: 0.86rem;
  font-weight: 600;
  padding: 0.74rem 1.08rem;
  line-height: 1.2;
  cursor: pointer;
}

.btn--primary {
  background: var(--brand);
  color: #fff;
}

.btn--ghost {
  border: 1px solid rgba(70, 22, 118, 0.2);
  color: var(--brand);
  background: #fff;
}

.nav__cta {
  white-space: nowrap;
}

.hero {
  padding: 0 0 2.2rem;
}

.hero__inner {
  background:
    radial-gradient(220% 145% at 10% 8%, rgba(255, 188, 157, 0.3) 0, rgba(255, 188, 157, 0) 45%),
    radial-gradient(160% 140% at 95% 82%, rgba(123, 38, 214, 0.38) 0, rgba(123, 38, 214, 0) 55%),
    #fff;
  border: 1px solid #ede8f3;
  border-top: 0;
  border-radius: 0 0 24px 24px;
  padding: clamp(1.8rem, 3.6vw, 2.8rem) 0;
}

.hero__content {
  padding-top: 4.2rem;
  text-align: center;
}

.hero h1 {
  margin: 0.55rem auto 0;
  font-family: Poppins, sans-serif;
  font-size: 48px;
  font-weight: 700;
  line-height: 1.05;
  max-width: 15ch;
}

.hero .kicker,
.lead {
  margin: 1.05rem auto 0;
  font-family: Inter, sans-serif;
  font-size: 14px;
  font-weight: 300;
}

.hero .kicker {
  margin-top: 0;
}

.lead {
  max-width: 60ch;
  color: var(--muted);
  line-height: 1.6;
}

.hero__actions {
  margin-top: 1.5rem;
  display: flex;
  justify-content: center;
  gap: 0.65rem;
  flex-wrap: wrap;
}

.hero__actions .btn {
  min-width: min(100%, 270px);
}

.microcopy {
  margin: 1.1rem auto 0;
  max-width: 58ch;
  font-family: Inter, sans-serif;
  font-size: 14px;
  font-weight: 300;
  color: #52525d;
}

.hero__meta {
  margin-top: 1.1rem;
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
  justify-content: center;
}

.hero__meta span {
  font-size: 0.78rem;
  color: #4e4a58;
  border: 1px solid #ddd4ea;
  background: rgba(255, 255, 255, 0.72);
  border-radius: 999px;
  padding: 0.3rem 0.6rem;
}

.section {
  padding: 4.6rem 0;
}

.section--muted {
  background: var(--panel);
  border-block: 1px solid var(--line);
}

.section h2,
.footer h2 {
  margin: 0.55rem 0 0;
  font-family: Poppins, Inter, sans-serif;
  font-size: clamp(1.5rem, 3.4vw, 2.5rem);
  line-height: 1.18;
}

.body-wide {
  margin: 1rem 0 0;
  max-width: 72ch;
  color: var(--muted);
}

.bullet-list {
  margin: 1.1rem 0 0;
  padding-left: 1.2rem;
  max-width: 70ch;
}

.bullet-list li {
  margin-bottom: 0.7rem;
  color: #34323b;
}

.grid {
  display: grid;
  gap: 1rem;
  margin-top: 1.2rem;
}

.grid--2 {
  grid-template-columns: repeat(2, minmax(0, 1fr));
}

.card {
  border: 1px solid #e3ddee;
  border-radius: 14px;
  background: #fff;
  padding: 1rem;
}

.card h3 {
  margin: 0;
  font-size: 1rem;
  font-family: Poppins, Inter, sans-serif;
}

.card p {
  margin: 0.55rem 0 0;
  color: var(--muted);
  font-size: 0.94rem;
}

.impact-card {
  margin-top: 1.1rem;
  border: 1px solid #dfd6eb;
  border-radius: 16px;
  background: linear-gradient(180deg, #ffffff 0%, #fbf8ff 100%);
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  overflow: hidden;
}

.impact-inputs {
  padding: 1.1rem;
  border-right: 1px solid #e8e0f1;
}

.impact-input {
  border: 1px solid #e4ddee;
  border-radius: 12px;
  background: #fff;
  padding: 0.7rem 0.8rem;
  margin-bottom: 0.65rem;
}

.impact-input p {
  margin: 0;
  color: #605a6d;
  font-size: 0.82rem;
}

.impact-input strong {
  display: block;
  margin-top: 0.35rem;
  font-size: 1.03rem;
  font-family: Poppins, Inter, sans-serif;
}

.impact-metrics {
  padding: 1.1rem;
  display: grid;
  gap: 0.65rem;
}

.impact-metric {
  border: 1px solid #d9ceeb;
  background: #fff;
  border-radius: 12px;
  padding: 0.75rem 0.8rem;
}

.impact-metric p {
  margin: 0;
  color: #5f5a69;
  font-size: 0.8rem;
}

.impact-metric strong {
  display: block;
  margin-top: 0.35rem;
  color: var(--brand);
  font-size: 1.35rem;
  font-family: Poppins, Inter, sans-serif;
}

.impact-metric small {
  display: block;
  margin-top: 0.2rem;
  color: #6f687f;
  font-size: 0.75rem;
}

.comparison-table-wrap {
  margin-top: 1rem;
  border: 1px solid #d5c8e9;
  border-radius: 16px;
  background: #fff;
  overflow: auto;
  box-shadow: 0 18px 36px rgba(47, 19, 78, 0.08);
}

.comparison-table {
  border-collapse: collapse;
  width: 100%;
  min-width: 760px;
}

.comparison-table th,
.comparison-table td {
  border-bottom: 1px solid #ece4f4;
  padding: 0.9rem 1rem;
  text-align: left;
  vertical-align: top;
}

.comparison-table thead th {
  font-family: Poppins, Inter, sans-serif;
  font-size: 1rem;
}

.comparison-table tbody th {
  font-family: Poppins, Inter, sans-serif;
  font-size: 0.96rem;
  width: 23%;
  background: #fff;
}

.comparison-table tbody td {
  color: #403a4e;
}

.comparison-table .right-col {
  background: #2c0c52;
  color: #fff;
}

.comparison-table thead .right-col {
  color: #fff;
}

.comparison-table tbody tr:last-child th,
.comparison-table tbody tr:last-child td {
  border-bottom: 0;
}

.testimonials-tabs {
  margin-top: 1rem;
  display: flex;
  flex-wrap: wrap;
  gap: 0.55rem;
}

.testimonials-tabs button {
  border: 1px solid #ddd2ea;
  background: #fff;
  color: #413c4d;
  border-radius: 10px;
  padding: 0.35rem 0.75rem;
  font-size: 0.85rem;
  cursor: pointer;
  font: inherit;
}

.testimonials-tabs button:focus-visible {
  outline: 2px solid rgba(70, 22, 118, 0.45);
  outline-offset: 1px;
}

.testimonials-tabs .is-active {
  background: var(--brand);
  border-color: var(--brand);
  color: #fff;
}

.testimonial-card {
  margin-top: 0.85rem;
  border: 1px solid #e2d8ef;
  border-radius: 16px;
  background: #fff;
  padding: 1.65rem;
  text-align: center;
  box-shadow: 0 12px 28px rgba(43, 22, 73, 0.07);
}

.testimonial-quote {
  margin: 0;
  font-family: Poppins, Inter, sans-serif;
  font-size: clamp(1.22rem, 2.5vw, 2rem);
  line-height: 1.28;
}

.testimonial-author {
  margin: 0.9rem 0 0;
  color: #534f61;
}

.testimonial-stat {
  margin: 0.35rem 0 0;
  color: var(--brand);
  font-weight: 700;
}

.sample-month-grid {
  margin-top: 1rem;
  display: grid;
  gap: 0.8rem;
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.sample-month-card {
  border: 1px solid #e3d9ef;
  border-radius: 14px;
  background: #fff;
  padding: 0.9rem;
}

.sample-month-week {
  margin: 0;
  color: var(--brand);
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.03em;
  text-transform: uppercase;
}

.sample-month-card h3 {
  margin: 0.45rem 0 0;
  font-family: Poppins, Inter, sans-serif;
  font-size: 1rem;
}

.sample-month-card p {
  margin: 0.45rem 0 0;
  color: #534f61;
  font-size: 0.9rem;
  line-height: 1.5;
}

.chips {
  margin-top: 1rem;
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
}

.chips span {
  border: 1px solid #dfd6eb;
  background: #fff;
  border-radius: 999px;
  padding: 0.42rem 0.7rem;
  font-size: 0.86rem;
  color: #443f51;
}

.pricing-card {
  margin-top: 1rem;
  border: 1px solid #daccf0;
  border-radius: 16px;
  background: linear-gradient(180deg, #fff 0%, #faf7fe 100%);
  padding: 1.1rem;
  display: flex;
  justify-content: space-between;
  gap: 1.2rem;
}

.pricing-card h3 {
  margin: 0;
  font-family: Poppins, Inter, sans-serif;
  font-size: 1.2rem;
}

.pricing-amount {
  margin: 0.4rem 0 0;
  color: var(--brand);
  font-size: 1.15rem;
  font-weight: 700;
}

.pricing-card ul {
  margin: 0.9rem 0 0;
  padding-left: 1.1rem;
}

.pricing-card li {
  margin-bottom: 0.55rem;
  color: #383445;
}

.pricing-note {
  margin: 0.8rem 0 0;
  color: var(--muted);
  font-size: 0.87rem;
}

.pricing-actions {
  min-width: 230px;
  display: flex;
  flex-direction: column;
  gap: 0.6rem;
  align-self: end;
}

.pricing-actions .btn {
  width: 100%;
}

.faq-list {
  margin-top: 1rem;
  display: grid;
  gap: 0.65rem;
}

.faq-list details {
  border: 1px solid #e5deef;
  border-radius: 12px;
  background: #fff;
  padding: 0.75rem 0.9rem;
}

.faq-list summary {
  cursor: pointer;
  font-weight: 600;
}

.faq-list p {
  margin: 0.6rem 0 0;
  color: var(--muted);
}

.audit-form {
  margin-top: 1.1rem;
  border: 1px solid #daccf0;
  border-radius: 16px;
  background: #fff;
  padding: 1rem;
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 0.9rem;
}

.audit-form label {
  display: flex;
  flex-direction: column;
  gap: 0.35rem;
  font-size: 0.85rem;
  font-weight: 600;
}

.audit-form input,
.audit-form textarea {
  border: 1px solid #d7cee7;
  border-radius: 10px;
  padding: 0.66rem 0.75rem;
  font: inherit;
  color: #2a2535;
}

.audit-form textarea {
  min-height: 88px;
}

.audit-form label:nth-of-type(5),
.audit-form label:nth-of-type(6),
.audit-form .form-message,
.audit-form .btn {
  grid-column: 1 / -1;
}

.field-error {
  color: #af163f;
  font-size: 0.75rem;
  min-height: 1.1em;
}

.form-message {
  margin: 0;
  font-size: 0.88rem;
  color: #383445;
}

.form-message[data-state="success"] {
  color: #0e7c3c;
}

.form-message[data-state="error"] {
  color: #af163f;
}

.honeypot {
  display: none;
}

.footer {
  margin-top: 3.2rem;
  padding: 2rem 2.5rem 0.55rem;
  background-image: url("assets/footer/footer-bg.png");
  background-size: cover;
  background-position: center top;
  background-repeat: no-repeat;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 0.55rem;
}

.footer__panel {
  width: min(1300px, 100%);
  border: 0.5px solid #fff;
  background: rgba(255, 255, 255, 0.3);
  border-radius: 14px;
  overflow: clip;
}

.footer__panel-top {
  display: grid;
  grid-template-columns: 325px 1fr;
  gap: 20px;
  padding: 48px 26px 19px 26px;
}

.footer__signup {
  min-height: 137px;
}

.footer__logo {
  width: 126px;
  height: auto;
  display: block;
}

.footer__signup-lead {
  margin: 10px 0 0;
  font-size: 11px;
  line-height: 1.5;
  color: #6b6b6b;
}

.footer__signup-row {
  display: flex;
  gap: 6px;
  margin-top: 9px;
}

.footer__signup-row input {
  flex: 1;
  min-width: 0;
  background: #f5f5f5;
  border: 1px solid #d1d1d1;
  border-radius: 6px;
  height: 27px;
  padding: 7px 13px;
  font-size: 11px;
  color: #1a1a1a;
}

.footer__signup-row input::placeholder {
  color: #757575;
}

.footer__signup-row button {
  border: 0;
  border-radius: 6px;
  background: var(--brand);
  color: #fff;
  height: 27px;
  padding: 0 14px;
  font-size: 12px;
  font-weight: 500;
  cursor: pointer;
}

.footer__signup-note {
  margin: 8px 0 0;
  display: flex;
  flex-direction: column;
  font-size: 9px;
  line-height: 1.4;
  color: #757575;
}

.footer__links-grid {
  display: grid;
  grid-template-columns: repeat(5, minmax(0, 130px));
  justify-content: space-between;
  gap: 20px;
}

.footer__links-col h4 {
  margin: 0;
  font-size: 10px;
  line-height: 15px;
  letter-spacing: 0.08em;
  color: #6b6b6b;
  text-transform: uppercase;
}

.footer__links-col a {
  display: block;
  margin-top: 6px;
  text-decoration: none;
  font-size: 11px;
  line-height: 1.5;
  color: #1a1a1a;
}

.footer__badge {
  width: 60px;
  height: 29px;
  margin-top: 10px;
}

.footer__panel-bottom {
  border-top: 0.5px solid #fff;
  padding: 14.5px 12px 14px;
  text-align: center;
}

.footer__panel-bottom p {
  margin: 0;
  font-size: 11px;
  line-height: 1.5;
  color: #363636;
}

.mobile-sticky-cta {
  display: none;
}

@media (max-width: 1080px) {
  .nav nav {
    display: none;
  }

  .nav__toggle {
    display: inline-flex;
    align-items: center;
    justify-content: center;
  }

  .nav__cta {
    display: none;
  }

  .nav.is-open .nav__mobile-panel {
    display: grid;
  }

  .grid--2 {
    grid-template-columns: 1fr;
  }

  .sample-month-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

@media (max-width: 800px) {
  .nav.is-scrolled .nav__inner,
  .nav__inner {
    min-height: 64px;
  }

  .brand--logo,
  .nav.is-scrolled .brand--logo {
    padding: 6px 0;
  }

  .audit-form {
    grid-template-columns: 1fr;
  }

  .pricing-card {
    flex-direction: column;
  }

  .impact-card {
    grid-template-columns: 1fr;
  }

  .impact-inputs {
    border-right: 0;
    border-bottom: 1px solid #e8e0f1;
  }

  .pricing-actions {
    min-width: 0;
    align-self: start;
  }

  .footer {
    padding: 1rem 1rem 0.55rem;
  }

  .footer__panel-top {
    grid-template-columns: 1fr;
    padding: 24px 16px 16px;
  }

  .footer__links-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }

  .footer__links-col:last-child {
    grid-column: 1 / -1;
  }

  .sample-month-grid {
    grid-template-columns: 1fr;
  }

  .lang-switch a {
    padding: 0.36rem 0.5rem;
    font-size: 0.68rem;
  }

  .hero__inner {
    border-radius: 0 0 18px 18px;
  }

  .hero__content {
    padding-top: 3.2rem;
  }

  .mobile-sticky-cta {
    position: fixed;
    left: 0.75rem;
    right: 0.75rem;
    bottom: 0.75rem;
    display: inline-flex;
    z-index: 55;
    box-shadow: 0 14px 28px rgba(45, 17, 78, 0.24);
  }

  body {
    padding-bottom: 4.6rem;
  }
}